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marketing manager jobs in leeds

​At Beyond The Book we specialise in recruitment in the Creative, Marketing and Digital space, including Marketing Managers 
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The role of a Marketing Manager can vary widely dependant on the company sector and size, but typically would be responsible for managing all elements of marketing both in terms of strategy and in terms of delivery including digital, offline, PR, communications, content, brand management and brand marketing, social media, paid search / paid advertising, marketing collateral and will occasionally be responsible for certain elements of creative design using the Adobe Creative Suite, although this is usually not at an expert level.
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A Marketing Manager might work as a standalone marketer within a business or may manage a marketing team. This can sometimes be a smaller team to just include a Marketing Executive and/or Marketing Assistant for support or could be as part of a wider marketing team with specialists in various areas such as content, PR, digital, design, email and e-commerce, as well as other variations.
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This type of role might be suitable, depending on the size and needs of the business for either an existing Marketing Manager level candidate, Marketing Executive, Senior Marketing Executive, or Assistant Marketing Manager looking to take the next step in their career.​​
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As a Marketing Manager the role would usually encompass the following responsibilities:
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  • ​To develop and implement an overall marketing strategy across multiple channels
  • Brand Management
  • Responsibility for managing the marketing budget
  • Manage all PR and media activity – including writing press releases
  • Events and exhibition management
  • Create and manage a content calendar to include social, website, video, eBooks/white papers, case studies, infographics and value add content for clients
  • Manage all social media channels and traffic analytics
  • Creation of any marketing materials such as presentations, website banners, hard copy brochures, case studies and white papers
  • Campaign management and planning– including email marketing via Mailchimp, Hubspot or Communigator
  • Analytics and reporting
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Website and e-commerce (usually via WordPress) updating company websites and reporting on web-related activity (traffic etc) via Google Analytics
  • Search marketing; basic PPC and SEO (with support of external suppliers where needed) to help raise the online profile)
About Leeds
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Leeds is a city in the northern English county of Yorkshire. On the south bank of the River Aire, the Royal Armouries houses the national collection of arms and artillery. Across the river, the redeveloped industrial area around Call Lane is famed for bars and live music venues under converted railway arches. Leeds Kirkgate Market features hundreds of indoor and outdoor stalls. 
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Leeds was a small manorial borough in the 13th century, becoming a major centre for the production and trading of wool in the 17th and 18th centuries, then a major mill town during the Industrial Revolution; wool was still the dominant industry, but flax, engineering, iron foundries, printing, and other industries were also important. From being a market town in the valley of the River Aire in the 16th century, Leeds expanded and absorbed the surrounding villages to become a populous urban centre by the mid-20th century.
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Leeds is the largest city in the county of West Yorkshire, England and the most populous in the Yorkshire and Humber region. Leeds is the cultural, financial and commercial heart of the West Yorkshire Built-up Area and the UK's fourth-most populous urban area with a reported population of 1.8 million in 2013.​

Marketing Manager Jobs in Leeds