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PR and Events

The Role
As PR Manager you will be responsible for managing the PR strategy for your company, running integrated campaign across traditional, digital and social platforms as well as creating content and creative ideas. You will develop a strategy and implement this with the help of your team. You will be strategic and will often work with the PR Director or Head of PR. You will be hands on in creating content across press releases, articles, blogs and thought leadership, managing social media platforms for your company and selling into the media. You will also be responsible for planning and delivering events both internally and externally and managing press days. You will be responsible for crisis communications for your brand and be ready to respond in the very best way, ensuing the right communications at the right time.
As PR Manager you will either sit within the PR and communications team, or in a small organisation you might sit within the Marketing team, working closely together.
As PR Manager you will likely report into a PR Director of Head of PR and may also have some direct reports at PR Executive or Senior PR Executive level. You will be responsible for coaching and mentoring your junior team and overseeing the content they are creating.
As PR Manager you will have the following responsibilities:
  • Ensure in-depth knowledge of the current media landscape and relevance for company brands and campaigns
  • Draft, gain approval for and issue press releases and feature information for all key launches and initiatives
  • Demonstrate a solid understanding of how media ideas can be translated across digital and social media channels
  • Align relevant platform knowledge to campaign strategies to meet objectives
  • Regularly review coverage to spot potential gaps in media support and address accordingly
  • Meet regularly with key media in order to build relationships, maintain an in-depth knowledge of their brand and to talk through potential new opportunities
  • Managing budgets and reporting back
About Coventry
Coventry had a booming motor industry during the 1950s and 1960s and Coventry enjoyed a 'golden age'. However, in the 1970s, there was a decline in the British motor industry and Coventry suffered particularly badly, especially towards the end of that decade. Some 30 years later, Coventry is now considered as one of the UK's safer major cities and has gradually recovered economically with newer industries locating there.
Coventry was badly bombed during the Blitz in 1940. Aside from London, Hull and Plymouth, Coventry suffered more damage than any other British city during the attacks, leaving it’s famous 14th century Coventry Cathedral in ruins. The ruins of old Cathedral are now open to the public for free and are preserved as a memorial and sacred space for the City. They also provide a fantastic backdrop to open air events and film recording on occasions.
Another well know site in Coventry is the status of Lady Godiva. It is believed that in the eleventh century, Lady Godiva rode a horse completely naked through the streets of Coventry on Market Day. According to legend, her husband, Leofric, demanded an oppressive tax from Coventry citizens. Lady Godiva, aiming to help the citizens, pleaded for him to stop and Leofric supposedly said, “You will have to ride naked through Coventry before I change my ways.” Coventry now holds the Godive festival in her name which is a three-day event offers great live music, family entertainment, international food and drink and craft village.
Coventry is also home to three universities, Coventry University in the city centre, the University of Warwick on the outskirts of the city and the smaller Arden University. It also has its own airport and was awarded UK City of Culture 2021

PR Manager Jobs in Coventry