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Marketing/Digital Marketing

The Role
As an SEO Manager you would usually be responsible for the strategic management and delivery of SEO activity on and off site, as well as technical SEO. This role would also be tasked with undertaking regular SEO audits and reporting and analysis SEO performance whilst recommending and undertaking continual improvement. Knowledge of key SEO tools such as SEMrush, MOZ, Screaming Frog, Ahrefs as well as experience in Google Analytics and Google Search Console would be required.
Depending on the structure of the digital/marketing team this role could be a stand-alone and responsible for strategy as well as implementation or work with an SEO Executive to support with the creation and implementation of activity.
This type of position would be suited to someone already working within an SEO role and looking to progress their career and gain more expose and awareness across all areas of SEO
As a SEO Manager, the role would usually encompass the following responsibilities:
  • Strategically planning and implementing SEO activity
  • Analysing campaigns and data though Google Analytics and Google Search Console
  • Optimising campaign activity, increasing brand awareness, user engagement and conversion
  • Work with marketing team, especially PPC team, to insure integrated and optimised activity.
About Swindon
Swindon is a town in the heart of Wiltshire. It has seen huge investment and regeneration in recent years due to its easy access to large centres such as London, Bristol, Reading and Cardiff making it a very desirable place to live amongst professional and a commuter hub.
Swindon is now one of the most economically successful and highly innovative towns in the UK, ranking in the top 5 towns for business investment.
The Key industry sectors in the town include manufacturing/engineering, life sciences, information and communication technologies, financial and business services. Swindon is home to major businesses, including Intel, npower, Zurich Financial Services, WHSmith, Honda, Nationwide Building Society and First Great.
Swindon It is also home Steam museum and is a celebration of the pioneering vision and engineering genius of Isambard Kingdom Brunel which led to the Great Western Railway network becoming regarded as the most advanced in the world.