Freelance Senior Paid Media Specialist

Results-driven Paid Social / Search expert with strong experience managing high-value, B2C-focused campaigns across multiple industries. Available soon for freelance or contract roles, bringing a hands-on, performance-first approach to driving revenue and engagement.

Key experience & expertise

Proven in delivering ROAS growth through full campaign ownership involving strategy, execution, A/B testing and optimisation. Experienced managing £250K+ monthly budgets, consistently improving efficiency, refining bid strategies and reducing acquisition costs. 

Skilled across Meta, TikTok, Snapchat and Pinterest, with a sharp focus on audience segmentation, creative testing, and conversion optimisation. Builds scalable campaign frameworks and playbooks that enable long-term in-house success beyond initial delivery.

Style & approach

Highly analytical, translating performance data into clear, actionable insights and stakeholder-ready reporting. Known for delivering measurable uplifts through continuous testing and data-led decision-making. 

Thrives in fast-paced environments requiring both strategic thinking and hands-on execution. A collaborative operator who works closely with clients and teams to align campaigns with commercial objectives and drive tangible growth.

Additional Information

Location: London, however will travel to UK businesses
Rate: £300 - £350 per day
Expertise: Paid Social, Performance Marketing, ROAS Optimisation, Campaign Strategy