Paid Media Lead
Senior Paid Media specialist with a proven track record across paid social and search, delivering high-impact campaigns from strategy through to execution and reporting. Available mid-June for freelance, FTC or permanent roles.
Key experience & expertise
Brings deep expertise managing £1m+ budgets across public and private sectors, including government. Known for driving measurable ROI, with multiple campaigns achieving 10x ROAS and rapid revenue growth.
Leads end-to-end campaign delivery incorporating audience segmentation, funnel design, optimisation, and performance analysis. Strong multi-channel capability across Meta, Google, LinkedIn, TikTok, Reddit, Pinterest using tools like StackAdapt, HubSpot, GA, and GTM.
Equally strong technically and strategically, skilled in tracking setup, integrations and website migrations to ensure accurate data and conversion flow. Regularly translates complex analytics into clear, actionable insights for clients and stakeholders.
Style & approach
A collaborative, results-driven operator who mentors junior teams and supports in-house marketers to elevate performance. Thrives in fast-paced environments, aligning teams around data-led decisions and continuous improvement.
Sector experience: Government, e-commerce, sports, entertainment
Location: Midlands / Hybrid London
Salary: £55k+
Certifications: Google Ads, DV360, StackAdapt, Meta Blueprint, LinkedIn Fundamentals
Candidate details
Greater London, London, West Midlands, East Midlands
55,000 +
Contract, Freelance, Permanent
50470
- Client Services & Delivery
- Marketing, PR & Comms
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