Embedding AI in your team to stay competitive
In this episode of beyond:talks, we are once again joined by Jules Love, CEO of Spark, an AI consultancy focused on helping creative agencies, in-house marketing teams, and individuals, adapt to the evolving AI landscape.
Anna and Jules discuss practical advice on how to implement AI into your Agency or In-house team.
Find out:
- How and where to start with AI
- Which tools to use and the costs involved
- Who should drive it forward
- How to train up your team
- How to use it to improve efficiencies and enhance creativity

Skip straight to it
00:00 Introduction to AI in Creative Industries
03:02 Current Landscape of AI Adoption
06:18 Challenges in AI Adoption
10:31 AI's Value Beyond Efficiency
12:58 In-House vs Agency AI Adoption
15:23 Investment in AI Tools
19:42 Steps to Get Started with AI
21:05 AI Activation Workshops