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beyond:talks Podcast Ep4

Embedding AI in your team to stay competitive

In this episode of beyond:talks, we are once again joined by Jules Love, CEO of Spark, an AI consultancy focused on helping creative agencies, in-house marketing teams, and individuals, adapt to the evolving AI landscape.

Anna and Jules discuss practical advice on how to implement AI into your Agency or In-house team.

Find out: 

  • How and where to start with AI
  • Which tools to use and the costs involved
  • Who should drive it forward
  • How to train up your team
  • How to use it to improve efficiencies and enhance creativity
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00:00 Introduction to AI in Creative Industries

03:02 Current Landscape of AI Adoption

06:18 Challenges in AI Adoption

10:31 AI's Value Beyond Efficiency

12:58 In-House vs Agency AI Adoption

15:23 Investment in AI Tools

19:42 Steps to Get Started with AI

21:05 AI Activation Workshops


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