Strategy and Innovation Lead

This candidate is a highly accomplished strategy and business leader with deep expertise spanning marketing effectiveness, digital innovation, and creative development. They bring a unique ability to bridge strategic thinking with practical execution, consistently delivering commercial growth and organisational impact.

They have led multi-disciplinary teams, managed multi-million-pound budgets, and built new commercial functions from the ground up. Known for fostering innovation through structured experimentation, they have driven the development of new mesurement frameworks, product pipelines, and strategic initiatives that have scaled successfully.

With extensive experience advising senior stakeholders, he combines analytical depth with creative insight. His leadership is defined by clarity, collaboration, and a strong commitment to building purposeful, high-performing teams.